| Desh>History and Status | |
The Desh reader is the magazine’s strongest asset. The familiarity between the readers and the magazine runs deep enough for the association to be passed down generations. Today it has become more than just a magazine — it has become an institution.
Circulation: 92,157 (Audit Bureau of Circulations July — December '08) Readership: 5,35,000 (National Readership Survey 2006) Boier Desh A quarterly publication, Boier Desh was launched in January 2005. Comprehensive book reviews, previews of forthcoming books, interviews of famous personalities related to books and publishing, national and international book-lists constitute this delightful compendium. The immense popularity of Granthalok, the book reviews section of Desh led to the need for a magazine, which would revolve around books exclusively, and Boier Desh was born as a result. Boier Desh aims to inculcate the habit of reading among the present generation, instilling in them a drive to read books in an age when they are volleyed with new forms of entertainment, every day. Boier Desh boasts of an enviable body of writers, some of whom include Ramapada Chowdhury, Nabaneeta Dev Sen, Taslima Nasreen and Paritosh Sen. 1 2 | |