Businessworld>History and Status
 

Businessworld is the largest selling Indian business magazine, and the only business weekly in the country.

Over a period of two decades, Businessworld has established itself as a magazine that offers incisive and high-quality reportage on economic and business affairs. In the past few years, it has focused strongly on understanding the meaning of Global India — its emerging sectors, emerging leaders and emerging concerns. Its team of journalists and domain experts cover extensively trends and movements in markets such as telecom, IT, biotech, media and pharmacy and provide exclusive analysis on infrastructure, economy and the stock markets.

Leveraging on its brand leadership, Businessworld has now moved into other media platforms like publishing and events. Its recent publications include Doing Business in Asia, The Marketing Whitebook, Understanding Behaviour, and Businessworld Mega B-School Guide Indian and International, Decide to lead, Managing Reality , Selected Case Studies. Doing Business in Asia continues to receive an enthusiastic response from senior executives in leading corporations; a recent addition being the India Biotechnology Report — a pioneering report on India’s sunrise sector.

 

www.businessworld.in